You don't have to rely on digital methods to give a film a distictive "look". Phil Rhodes explains
There was a time – around the release of The Matrix and Saving
Private Ryan, in the late 90s, where green was somehow in. Posting on a
cinematography forum at the time was to be assailed from all sides with
requests for information on how this was achieved, invariably
concentrating almost exclusively on the subject of film stocks,
processing, cameras, lenses, and grading, and how they were used and
modified to make these movies look the way they did. This sort of
inquiry is made in respect of all kinds of film, but particularly those
with a very overt and identifiable visual style, such as the inevitable
teal-and-orange of the summer action movie, or the cool white crispness
of an accomplished science fiction such as Minority Report.
http://www.redsharknews.com/production/item/766-here-s-how-to-make-your-films-look-good
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